Since
1936
Company History
Starting out entering the business machines field
1936 - 1969
1970 - 1984
1985 - 1999
2000 - 2009
2010 - Present
Nov. 1962
Introduces the Ricoh Auto Half, a half frame camera that proves to be a massive hit
Ricoh is a leading pioneer in the field of automatic camera technologies. In 1960 it released Ricoh Auto 35,
the first electric-eye camera developed by a Japanese company; and then in 1962, rolled out the more advanced and handy Ricoh Auto Half a half-frame,
fully automatic camera with automated exposure,
focusing and film-winding functions. Being compact,
purse-sized and requiring no manual control skills, the world's smallest popular-model automatic camera of the times proved to be a huge hit, particularly with female consumers.
Ricoh Auto Half (1963)
Size comparison to a tobacco box
Ricoh Auto 35
Company History
Auto Half series
http://www.ricoh.com/about/company/history/
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